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Master the Fundamentals

Learn how to sell effectively with 101 Sales Training

Upcoming 101 Sales Training Workshops

Elevate Your Sales! In today’s competitive market, mastering your sales strategy is vital to success. In 101 Sales Training, you will learn our method, how to apply it, and how to repeat it for consistent results.

Let's Get Learning!

What is 101 Sales Training?

101 Sales Training is a comprehensive program led by Sharon Davies, a seasoned coach with over 28 years of experience. Combining in-person workshops and online modules, the program is designed to equip sales professionals, business owners, and entrepreneurs with the skills and strategies needed to excel in today’s competitive market. Whether you’re looking to secure new business or maximise your existing sales networks, 101 Sales Training provides the tools to achieve consistent success.

What You'll Learn

Throughout the program, you’ll dive into essential sales techniques, starting with the 4 C’s of Selling and learning how to craft compelling value propositions. You’ll master the art of asking open-ended questions, handling objections, and closing deals effectively. The program also focuses on strategic planning, helping you develop targeted call plans, identify new business opportunities, and create actionable strategies for the next 30, 60, and 90 days. Practical application is key, with role-playing scenarios and real-world exercises to reinforce your learning and build confidence.

Why Choose 101 Sales Training?

101 Sales Training offers a comprehensive and interactive learning experience that goes beyond traditional training. You’ll gain a deep understanding of vital sales techniques, apply them in practical scenarios, and leave with a 90-day actionable sales plan tailored to your needs. With Sharon Davies’ expert guidance, you’ll transform your sales approach and position yourself for sustainable growth and success.

Questions or Inquiries?

SOME OF OUR CLIENTS

Got any questions? Reach out to the Sales 2 Success team to find out more!

Trishi Cotterell

COO & Learning Director | Sales 2 Success

Trishi brings over 20 years of corporate leadership and learning and development experience to her role as COO and Learning Director at Sales2Success, where she is the architect of the learning solutions that turn sales strategy into measurable team performance.

As COO, Trishi ensures that the operational backbone of Sales 2 Success is as strong as the solutions it delivers. From programme structure and quality assurance to systems, processes, and client engagement frameworks, she brings the organisational rigour that allows Sales 2 Success to operate with consistency and professionalism at an enterprise level. For clients, this means a seamless experience from initial analysis through to delivered solution, with nothing falling through the cracks.

As Learning Director, Trishi leads the full learning function. She conducts performance gap analyses and delivers structured reports with clear recommendations, ensuring every learning solution is grounded in evidence and not assumption. She designs and develops face to face workshops, virtual classroom experiences, and on demand eLearning, including the flagship Sales101 suite: seven psychology-informed eLearning modules available to enterprise clients under licence.

Trishi’s approach to learning design is grounded in psychological, cognitive, and social development theory and goes well beyond content creation. She analyses the gap between what an organisation thinks its people know, what they actually know, and what they need to know to perform at the level the business demands. That analysis drives everything: the strategy, the design, the delivery format, and the outcomes.

Across her career, Trishi has designed and delivered technical systems training, communication and customer service, safety and compliance, and values, ethics and leadership programmes. She has worked with learners across least developed nations where English is frequently a second or third language, through to executive leadership teams, corporate and operational aviation, state government and operational and policing environments. That breadth of experience means she understands how to design learning that works across vastly different audiences, environments, and organisational cultures.

Together with CEO Sharon Phillps and Trishi delivers a genuinely end to end enterprise solution. Sharon brings deep expertise in sales strategy and methodology. Trishi brings the learning architecture that makes that expertise transferable, scalable, and measurable across an entire organisation. The result is a partnership where sales knowledge meets learning science, and enterprise teams get both.